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Reputation Management:
The Key to Successful Public Relations and Corporate Communication

by John Doorley and Helio Fred Garcia

Reputation Management is a how-to guide for professional communicators and business executives, as well as advanced students in communication.

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article-pdf.gifPDF ARTICLES

Articles published by LOGOS experts on Leadership, Crisis Management, Corporate Responsibility, Communication, and Strategy downloadable as free PDFs. 

 

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2007.jpgWeb ARTICLES

Articles by LOGOS experts which explore current events and other subjects to demonstrate how  actions and reactions of businesses and leaders are destructive or productive.

 

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Strategy-thumb.jpgBEST PRACTICE GUIDES

LOGOS INSTITUTE Best Practice Guides help leaders of complex organizations – and those who communicate on their behalf – understand the dynamics of institutional behavior.

The Crisis Management Series focuses on ways that leaders can protect their organizations from harm, particularly self-inflicted harm, when things go wrong. Drawing on 25 years of helping leaders manage through and communicate in a crisis, the series offers both timely insignts and proven techniques.

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