M-5 Elements of Strategy and Crisis Planning
by Helio Fred Garcia
$50.00 plus shipping and handling.
- Does your organizations's crisis response have a strategic framework?
- Does it have a detailed action plan for managing through a crisis?
Effective management of a crisis requires strategic thinking – that is, goal-oriented and planned action and communication that predictably results in desired outcomes. But many organizations fail to ground their crisis response in a strategic framework, and respond either too slowly or too impulsively, with predictably negative consequences.
This Best Practice Guide begins with an introduction to strategic thinking for crisis management and communication and discusses ways for organizations and individuals to become habitually strategic. It provides a crisis analysis and management template that has been field-tested with dozens of organizations in crisis – from Fortune 50 corporations to small not-for-profits and government agencies. It also offers step-by-step guidance on how to build robust, flexible, and effective crisis plans. 43 pages.